Director: Jang Yang-ho

Set in the Joseon dynasty, this South Korean series turns a rule-bound scholar and a fiercely independent artist into an unlikely comic pairing.

What is Dare to Love Me (Treat Me Carelessly) about?

Sin Yoon-bok grew up steeped in Confucian discipline, the kind of student who follows the rules of his village school without question and expects the world around him to do the same. Kim Hong-do is nothing like him: blunt, forward, and used to getting what she wants by simply going straight at it, with little patience for the etiquette Yoon-bok holds sacred. When circumstances keep throwing the two together, their opposite temperaments collide again and again, sparking arguments that slowly curdle into something neither of them expected to feel. Dare to Love Me leans into the culture clash between old-world propriety and a heroine who refuses to shrink herself to fit it, using that friction as the engine for its comedy. Family expectations, village gossip, and the two leads' own stubbornness keep complicating what should be a simple attraction, and the show takes its time letting both characters bend without losing what makes them distinct. It is a lighter, character-driven watch built around banter rather than high melodrama.

Cast & crew

The series is led by L and Lee You-young as Sin Yoon-bok and Kim Hong-do, whose contrasting energies anchor the show's comic rhythm. Bae Jong-ok brings weight to the surrounding cast, while Sunwoo Jae-duk and Park Eun-seok fill out roles that widen the village and family dynamics pressing in on the two leads. Director Jang Yang-ho keeps the tone brisk, favoring quick exchanges over drawn-out drama.

Context & significance

Dare to Love Me, released in 2024, sits in the period romantic-comedy lane of Korean television, using a historical Joseon-era setting as the backdrop for a modern-feeling battle of wills. The show's short episode length keeps individual installments tight and easy to binge without a heavy time commitment per sitting.

Where & how to watch

Dare to Love Me streams on K-Time once you sign in with a free account; this page itself can be read without logging in. K-Time's Farsi-first design serves the Iranian diaspora directly, and this series carries both a Persian dub and Persian subtitles so viewers can choose either option.