Director: Ahn Jong-yeon

Cast: Ahn Hyo-seop, Chae Won-been, Kim Bum, Goh Doo-shim, Jo Woo-ri

Sold Out On You is a 2026 South Korean drama-comedy series directed by Ahn Jong-yeon, following a driven cosmetics CEO and a celebrated home-shopping host whose lives intersect when insomnia and professional burnout push them toward an unexpected connection that neither planned for.

What is Sold Out On You about?

Min Joon-woo runs a high-performing cosmetics empire, pouring every waking hour into quarterly targets and boardroom strategy while quietly neglecting everything else. On the other side of a television screen, Cha Yeon-soo commands millions of viewers as a polished home-shopping anchor — charming on air, restless off it. When chronic sleeplessness drives Yeon-soo to an unlikely corner of her city, the two collide in circumstances neither would have scripted. What begins as mutual inconvenience slowly becomes something harder to categorize. The series builds its romantic tension through professional rivalry, late-night conversations, and the quiet weight of lives that look successful from the outside but feel hollow within. Healing, it turns out, is rarely a solo project.

Cast & crew

Director Ahn Jong-yeon guides a cast led by Ahn Hyo-seop, known for his measured, nuanced screen presence, opposite Chae Won-been, whose expressive range anchors the emotional beats. Kim Bum brings layered support alongside veteran actress Goh Doo-shim. Jo Woo-ri, Yoon Jae-chan, Eun Seon-woo, and Kim Jung-han round out an ensemble that keeps the series grounded across its comedic and dramatic registers.

Context & significance

South Korean romantic dramas have cultivated a devoted following among Persian-speaking viewers worldwide, and Sold Out On You taps into themes — professional ambition, loneliness behind success, and the healing power of unexpected companionship — that translate instantly across cultures. For the Iranian diaspora juggling demanding careers while navigating life far from home, the series mirrors a recognizable tension: the gap between what achievement looks like and what it actually feels like. The home-shopping backdrop also offers a playful unfamiliarity that keeps the tone light without dismissing the emotional stakes. The series is available with Persian dubbing and Persian subtitles on K-Time.

Where & how to watch

Sold Out On You is available on K-Time with both Persian dubbing and Persian subtitles. Stream it on the web, your TV, or your phone — no VPN needed, no geo-blocking, and no extra download required. Subscribe and cancel anytime.