Director: Hamed Javadzadeh
Cast: Elika Abdolrazzaghi, Mohammad Alizadeh, Mohsen Sharifian, Amir Mehdi Jouleh
Sedato is a 2023 Iranian reality music competition series, known in fan circles as E10, hosted by Siamak Ansari and featuring a panel of well-known Iranian entertainers who guide contestants through a uniquely mystery-infused musical format that celebrates the breadth of Persian and Eastern musical traditions.
What is E10 about?
Contestants on Sedato compete in rounds shaped by riddles, musical challenges, and unexpected twists — all unfolding before a panel of celebrity coaches who both mentor and judge. The show draws on a wide spectrum of Iranian and Eastern musical styles, from classic Persian ballads to contemporary pop, giving competitors and audiences alike exposure to genres they may rarely encounter on mainstream television. Each episode raises the stakes through its puzzle-layered structure, creating moments of surprise that keep the studio audience and viewers at home equally gripped. Coaches intervene at key junctures, offering guidance that is part artistic critique and part game strategy, making Sedato as much about the personalities in the chairs as the voices on the stage.
Cast & crew
The series is directed by Hamed Javadzadeh. The coaching panel brings together four prominent Iranian performers: singer Mohammad Alizadeh, actress and entertainer Elika Abdolrazzaghi, musician Mohsen Sharifian, and comedian-actor Amir Mehdi Jouleh — a lineup that blends musical credibility with television charisma.
Context & significance
For the Iranian diaspora, a show like Sedato carries real cultural weight. Persian music competitions have long been a shared reference point for families scattered across different continents, and a format that weaves traditional Persian and Eastern musical idioms into a suspense-driven game show feels genuinely fresh. Watching familiar faces — artists and comedians whose work spans decades of Iranian entertainment — coach a new generation of voices is both nostalgic and forward-looking. The mix of musical discovery and lighthearted rivalry makes Sedato a natural watch for diaspora households looking to stay connected to contemporary Iranian pop culture without needing any prior knowledge of the contestants.
Where & how to watch
Sedato is available on K-Time in its original Persian audio. Watch on the web, on your TV, or on your phone — no VPN needed, no geo-blocking, and cancel anytime. No extra download required to start watching right away.